• Web Design

    Development

    e-Commerce
    Fullscreen experience and device compatible
    Widescreen format and adaptable design
    Beautiful transitions and functionality
    Content Management System - full control
    Custom e-Commerce design, integration
    Inventory and accounting integration
    Hosting, ongoing management and support
    Print

    Design

    Production
    Business card design and print
    Brochure and magazine production
    Point-of-display
    Packaging design
    Branding and signage
    Press kits and look books
    PDS and financial documents
    Copywriting and editing service
    Digital

    Strategy

    SEO + SEM
    Search Engine Optimisation
    Link Pyramid Building
    Content Creation & Publishing
    Social Media Strategy
    Social Reputation & Community Management
    E-Commerce Strategy
    WE OFFER web design social media strategy, website management &

    hosting, content generation, e-marketing, e-commerce and automation.
  • JAMES BOSTON already has a decade of experience in the print and web media industry behind him. A graduate of Melbourne University in both Commerce and Science, James has applied his business skills to build Boston Publishing, a specialist trade publisher for the fashion, interior design and outdoor recreation industries. James has brought a strong understanding of business to his online and print publishing and editing roles as well as the more recent emergence of social media and its importance to large and small businesses.
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  • KATE DAVIES career has already seen her traverse the globe. After cutting her teeth at outdoor and print media business APN, Kate moved to London where her path ultimately led her to head up the web design for Harper’s Bazaar magazine. On returning to Australia Kate has imparted her design skills on a number of magazines for the fashion industry, interior decorating industry amongst others.
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  • ALEX BOSTON The youngest member of the team, Project Director Alex took a turn for the creative world after completing a degree in International Trade/Banking & Finance. Alex has managed a number of digital projects for sister company Boston Publishing whilst completing his degree. His knowledge of CSS, Java, jQuery, xHTML, HTML5, e-commerce integration, CRM, and search engine optimisation make him one of the most rounded young web designers Australia has to offer.
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  • search-engine
    optimisation
  • Firstly, SEO is more of an art than a science.

    So like any art essay, we begin with research.

    We look at your site, your market, your desired outcomes and from there we can start devise a strategy to ensure more potential customers can find you.
    Once we have a strategy in place, the first thing to do is to make sure your site is full optimised for search engines.

    We have the knowledge and the techniques to make sure you are visible on the web.
    For some companies and in certain markets, optimisation may be enough to get your desired results. For most, it will require ongoing work.

    The web, like the real world, is a dynamic place and as such to stay viable requires continued work and a team who keeps up to date with the latest SEO techniques. We have several strategies in place to boost your online ranking and social media visibility.
    Within 2-3 months you should start to see real-time results, however we keep you up to date with our work and our strategy focus on a month-by-month basis with full reports.

    Results can improve your website traffic by up to 80%, and great web links from industry relevant websites means more customers for you.
  • cutting edge
    web design
  • web design

    client

    ATF Magazine, the fashion industry's manufacturing bible.

    brief

    Melbourne based ATF wanted to separate itself from its competition by positioning itself as a high-end feature magazine and needed a website to match.

    result

    High quality image navigation system, sleek clean lines and integrated magento subscription ordering system.
    atfmag.com
    fashion industry
  • web design

    client

    Sister company, Boston Publishing is a niche business-to-business publisher based in Melbourne.

    brief

    Help take a traditional print house into the 21st century with a full makeover including digital strategy covering a new web design and e-commerce solution.

    result

    A clean site with a modern interface, seamless e-commerce and an easy to use content management system.
    www.bostonpublishing.com.au
    publishing industry
  • web design

    client

    TTNA
    is the representative industry body for the technical textile & nonwoven sector of Australia.

    brief

    Create a website,that incorporates a built in Events Management booking system, payment integration, and integrated e-newsletter system.

    result

    A very happy customer.
    www.ttna.com.au
    textile industry
  • web design

    client

    studio 2
    is a make-up design studio based in St Kilda

    brief

    Create a portfolio and service marketing website to communicate the service offerings and display the portfolio in a unique way.

    result

    A clean site with modern fullscreen adaptive interface, attention to detail an easy to use content management system.
    www.studio2makeup.com.au
    studio2
  • web design

    client

    RAMSAY MCDONALD
    the industry’s largest machinery and fibre agent.

    brief

    Ramsay McDonald needed an urgent overhaul of their old flash-based site. They also needed e-commerce and integration with their inventory and accounts systems.

    result

    Sleek modern look. Ecommerce facility with one-step checkout, unleashed inventory management system, Xero online accounting system, Shipping Easy plugin (full logistics management).
    www.ramsaymcdonald.com.au
    ramsay mcdonald
  • Whether you are active online or not, your customers (satisfied or otherwise) are. We can manage and analyse your social reputation online dealing with bad reviews and complaints.
    We have strategies in place to ensure we make any negative feedback irrelevant, and ensure positive word of mouth takes pride of place.
    socialreputation+ community management
    A static website is not enough to grab attention these days. We can help with professional content in the form of articles, video or blogs to help engage with your customer base.
    contentcreation + curation
    We build fantastic branded social media widgets to help your company stand out and engage customers. To get an idea how seamless integration can be, check out our Facebook and Twitter widgets by clicking the icons top right.
    socialmedia integration
  • Eight simple ingredients for the perfect website
    By Alex Boston


     

    So you need some web design done for your Melbourne-based business? Well you probably want to talk to a digital agency like Krafthaus, but what are the elements that make up good web design?

    We have put together a list of eight simple ingredients for a modern, sleek website that will command attention and
    What we learned in our first 12 months – lessons for startups
    By James Boston
    I’m going to go away from our usual format here of talking about tech advances and digital trends to talk a little about our business and the first 12 months of our operation. Why? Well because it is our first birthday today, Krafthaus officially opened for business one year ago today. We have grown
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