• Web Design

    Development

    e-Commerce
    Fullscreen experience and device compatible
    Widescreen format and adaptable design
    Beautiful transitions and functionality
    Content Management System - full control
    Custom e-Commerce design, integration
    Inventory and accounting integration
    Hosting, ongoing management and support
    Print

    Design

    Production
    Business card design and print
    Brochure and magazine production
    Point-of-display
    Packaging design
    Branding and signage
    Press kits and look books
    PDS and financial documents
    Copywriting and editing service
    Digital

    Strategy

    SEO + SEM
    Search Engine Optimisation
    Link Pyramid Building
    Content Creation & Publishing
    Social Media Strategy
    Social Reputation & Community Management
    E-Commerce Strategy
    WE OFFER web design social media strategy, website management &

    hosting, content generation, e-marketing, e-commerce and automation.
  • JAMES BOSTON already has a decade of experience in the print and web media industry behind him. A graduate of Melbourne University in both Commerce and Science, James has applied his business skills to build Boston Publishing, a specialist trade publisher for the fashion, interior design and outdoor recreation industries. James has brought a strong understanding of business to his online and print publishing and editing roles as well as the more recent emergence of social media and its importance to large and small businesses.
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  • KATE DAVIES career has already seen her traverse the globe. After cutting her teeth at outdoor and print media business APN, Kate moved to London where her path ultimately led her to head up the web design for Harper’s Bazaar magazine. On returning to Australia Kate has imparted her design skills on a number of magazines for the fashion industry, interior decorating industry amongst others.
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  • ALEX BOSTON The youngest member of the team, Project Director Alex took a turn for the creative world after completing a degree in International Trade/Banking & Finance. Alex has managed a number of digital projects for sister company Boston Publishing whilst completing his degree. His knowledge of CSS, Java, jQuery, xHTML, HTML5, e-commerce integration, CRM, and search engine optimisation make him one of the most rounded young web designers Australia has to offer.
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  • search-engine
    optimisation
  • Firstly, SEO is more of an art than a science.

    So like any art essay, we begin with research.

    We look at your site, your market, your desired outcomes and from there we can start devise a strategy to ensure more potential customers can find you.
    Once we have a strategy in place, the first thing to do is to make sure your site is full optimised for search engines.

    We have the knowledge and the techniques to make sure you are visible on the web.
    For some companies and in certain markets, optimisation may be enough to get your desired results. For most, it will require ongoing work.

    The web, like the real world, is a dynamic place and as such to stay viable requires continued work and a team who keeps up to date with the latest SEO techniques. We have several strategies in place to boost your online ranking and social media visibility.
    Within 2-3 months you should start to see real-time results, however we keep you up to date with our work and our strategy focus on a month-by-month basis with full reports.

    Results can improve your website traffic by up to 80%, and great web links from industry relevant websites means more customers for you.
  • cutting edge
    web design
  • WEB DESIGN, DEVELOPMENT + ART DIRECTION

    client

    DJ talent agency SIFA Events.

    brief

    Build a custom web-app that works on all platforms and allows booking of Djs across Australia.

    result

    An industry first custom-build with sms integration, custom CMS, custom CRM with accounting and banking integration. Krafthaus also directed the photoshoot on which the site was designed around.
    www.sifaevents.com.au
    web-app booking system
  • WEB DESIGN, DEVELOPMENT + ART DIRECTION

    client

    Cosmetics brand Sugarbaby

    brief

    Build an e-commerce site that works on all platforms and allows easy purchasing and dispatch of Sugarbaby

    result

    A sleek, responsive, e-commerce site with considered customer journey and streamlined checkout. Back-end ecommerce build in WooCommerce, integration with dispatch and inventory.
    www.sugarbaby.com.au
    Desktop and mobile <span style='white-space:nowrap;'>e-commerce</span>
  • WEB DESIGN

    client

    Funeral brokerage service Funeral Select.

    brief

    Build an engaging, yet sensitive lead generation site for those who had recently lost a loved one.

    result

    An easy to use, clean lead generation site with heavy consideration on User Experience. Conversions have risen dramatically to make the site number one in the industry.
    www.funeralselect.net.au
    lead generation site
  • WEB DESIGN + BRAND IDENTITY

    client

    New backpacking group

    brief

    Create a fun brand identity and collateral for newly-established backpacking hostel United Backpackers.

    result

    Youthful, clean and fun branding and a custom-built responsive website and mobile site to match. Wordpress CMS and third party booking system integration.
    www.unitedbackpackers.com.au
    marketing and booking site
  • WEB DESIGN + DEVELOPMENT

    client

    Real-estate agency Oliver Hume

    brief

    Replace a tired looking marketing site with something fresh, increase leads and conversions.

    result

    Clean fully-responsive site that performs well on all platforms. Video integration, CRM lead integration, Wordpress CMS and multiple conversion pathways. Client reports a spike in the number of leads due to the new design.
    www.woodlandsedge.com.au
  • WEB DESIGN

    client

    studio 2
    is a make-up design studio based in St Kilda.

    brief

    Create a portfolio and service marketing website to communicate the service offerings and display the portfolio in a unique way.

    result

    A clean site with modern fullscreen adaptive interface, attention to detail an easy to use content management system.
    www.studio2makeup.com.au
    studio2
  • Whether you are active online or not, your customers (satisfied or otherwise) are. We can manage and analyse your social reputation online dealing with bad reviews and complaints.
    We have strategies in place to ensure we make any negative feedback irrelevant, and ensure positive word of mouth takes pride of place.
    socialreputation+ community management
    A static website is not enough to grab attention these days. We can help with professional content in the form of articles, video or blogs to help engage with your customer base.
    contentcreation + curation
    We build fantastic branded social media widgets to help your company stand out and engage customers. To get an idea how seamless integration can be, check out our Facebook and Twitter widgets by clicking the icons top right.
    socialmedia integration
  • Facebook cashing in on “click farm” scamming


    Last week, I was asked by a Fairfax Technology Journalist to comment on a video that had gone viral claiming that Facebook's ad program reaches fake users, generally based in India, Egypt and Bangladesh, who are paid to like pages.

     

     

     

    You can watch the video here



    You can read the full
    How The Iconic botched their Pure Play Strategy


     

    Within fashion, pure-play sites had 57.2 per cent of the Australian market in the last financial year.


    The highest profile of these is of course The Iconic. However, while their efforts were being lauded by the mainstream media as the great success story of Australian e-commerce, the company has reportedly lost
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